Alex Cownie: How I Created $14,000 In 7 days From One Email With No Business Experience And No Money!

Posted on 18. Oct, 2012 by in Business Builders, Events, Internet Marketing, Jewels of Wisdom

Thought you’d enjoy this short video. It shows how a client of ours, Alex Cownie, made over $14,000 in her first 7 days with no internet smarts and no money, and from just one email. Inspiring stuff!

Here’s the background to Alex’s story.

As a ballet dancer at the top of her career, Alex danced for Princess Grace of Monaco and was considered one of the world’s top dancers. But tragically, a serious knee injury wiped out all her dreams of performing around the world.

But she didn’t give up, and after attending an OurInternetSecrets workshop she had the tools to turn her passion into a serious income.

In this inspiring case study, Alex shares her story in detail. You can view the case study here:

 

We just love being inspired by other people who have been successful online. It’s one of the reasons we love what we do, especially when our students start to make a big difference in their lives and the lives of others around them.

At the next OurInternetSecrets workshop we’ve invited 7 new inspiring people just like Alex to share their stories with you. They’ll be going through in detail what they did and how they applied their workshop learnings to their business.

The stories range from those making an extra few hundred a week, to those creating 7-figure incomes. All ages, all walks of life. The one thing they have in common, is that they all attended the 4-day OurInternetSecrets workshop.
If you’ve already booked your place – welcome! We look forward to seeing you there.

If you haven’t yet booked your place, then remember, as a client of ours you qualify for two tickets to this info-packed event. You’ll leave with everything you need to create your own online business.

Here’s the link to book (and view Alex’s video):

http://www.ourinternetsecrets.com/workshop

The event is on 26-29th October at Q1 on the Gold Coast.

Look forward to seeing you there!

Regards
Daryl and Andrew

PS – here are some more comments from past attendees:

The quality of the information and speakers was first class. It’s definitely one of the best workshops I’ve been to. An absolute MUST! Carol Fisher, Sunshine Coast

The information I gleaned was INVALUABLE. I had so many light bulb moments in nearly every session. I felt like I was at a family gathering because of how much Andrew and Daryl cared about each person that came along. Don’t hesitate, this is a proven system and will work for everyday people like you and me! Heather Fields, Buderim

I was shocked to be presented a TOTAL turnkey solution which was very unexpected. I paid thousands on workshops that weren’t half as good as this one! Lisa Hudson, Toowoomba

Click to Read Full Transcript »

Alex Cownie
Alex: Hi, everyone.
Andrew/Participants: Hi!
Alex: Everyone is very enthusiastic, I like that. When I was offered to speak today the first thing that went to my mind was, “Oh, no. I can’t do that. They’re not going to understand a word of what I’m saying.” I thought, that’s a very convenient excuse to miss out on a really good opportunity. Then I thought, you know what, I’m just going to do it. I’m going to step up and come here and tell you seven years ago I could not speak a word of English. Nothing. I couldn’t even say hi.
Then the more I thought about this presentation the more I realise, well, this is not so much about me because if it were about me I would probably be dancing around the living room or feeding ducks with my baby. This presentation is about you. I’m here for you, each and every single one of you. So if I didn’t have this presentation I get every one of you to feel really inspired, feel that all the things that you’re learning these four days are so easy to implement and you end up thinking like, “Alex’s business just rocks,” then I win.
For so many years I used to actually spend much more time on stage than I was off stage. I’m used to all of these lights in my face. I was a dancer. I was a professional dancer and I did really well. By the age of 17 I was doing already solo tours all over Europe. I danced for the Princess Grace of Monaco. I was on the top 50 dancers in the world between 18 and 21 years. Things are looking really good for me.
What happened is that I came to Australia – that was actually a really good thing. But when I came to Australia I danced and actually danced with Sydney Dance Company. They told me, “We’d love to hire you in the company but you don’t have the right visa.”
So I said, “Oh, awesome.” So I went along started to do other things and try to get a visa and along the way I got injured. I injured my knee and that was the end of it.
They told me, “You have to take 18 months off.”
I was really depressed, really down. Pretty much my whole life was over. It was 12 years I was training every day. I never took more than six days off ever in a row and all of a sudden it’s like, “What do I do now?” I’ve nothing to do.
Fast forward, five years, I married a beautiful husband and had a beautiful baby. But I was so bored. If you’re a parent you know that you have to change night keys, wake up five times a night, and cook dinner every day. That was fulfilling on some level but that was not enough. I wanted and I needed more.
So when my husband who had a business came to me and said, “My business is going good, not great, I need to learn Internet marketing and I want to learn from the best in the industry so I’m going learn from Andrew and Daryl Grant.” He said to me, “You know what, let’s do it together.” I was like, “Oh yeah, great!” I absolutely want to do that because I was so bored I just was excited to learn something new.
So when I joined the Millionaires Club 12 months ago, that was for my husband. I had no intention to do any business for myself until five months ago. I’m happy to announce that I’m not bored anymore.
Then we went to Thailand, I had a lot of fun in the retreats. I loved it. One day after dinner – Andrew knew about my injury and he just came to me and he was just looking like this, “Hmm.”
I said, “What’s going on here?”
He said, “You know what, actually I can help you with your injury.”
I’m like, “Okay. Well, you’re a super guru Internet marketer; can you really fix an injury?” But I like to think about things open-mindedly so I said, “Sure, I’ve got nothing to lose, let’s go for it.”
We sat down, three hours later after working on a bunch of stuff, for the very first time in five years I could not feel my pain anymore. It was amazing, so I can never thank you enough for that. It’s really amazing. Thank you, Andrew. Completely unexpected and changed my life. I was reborn again.
Actually, two weeks ago was the first time I actually trained for three hours with the proper training, first time I put on dance clothes again in almost six years now and this is how I looked like. That was two weeks ago. I could dance again.
I said, “Wow, everything is going so well maybe I should just back off a little bit and stay in my little comfortable life and make a few excuses.” That’s really comfortable here because I had the knowledge now to maybe build something, some sort of business or a dance. Also, I knew I could dance, so let’s back off a little bit. It’s a bit too fast here. I said, “I don’t have enough experience or I don’t know the first thing about websites. I don’t speak English well enough.”
“Ha, ha, ha.” They laughed at me. It’s like, “What are you doing now?”
“I don’t speak like a business woman. If you know me in the outside world, I’m always jumping around and dancing. I don’t have the serious look that you would expect out of business people. People don’t understand me on the phone. They always ask me to repeat myself. It’s so frustrating. I’m just not good enough.”
He said, “It doesn’t matter.”
But then I thought, you know what, it’s like people coming to a dance class and saying, “Oh, I’m so sorry. I got two left feet. I can’t dance.”
“Well, my friend, you’ve got a right foot, a left foot. I think you’ll be fine.”
If you’ve got excuses, maybe you should think about doing the same because they’re just irrelevant. You can just do it. So, let’s go for it.
With zero experience on the Internet or in business and with no money to invest in it, what the hell am I going to do now? It just gave me an idea. I’ve got a lot of experience as a dancer, so I’m going to write a book. I’m going to share what my experience is. So I went and looked at my Our Internet Secrets notes.
What do I do first? First, I’m going to do research to make sure this project is viable. I followed step-by-step everything that I’ve been taught like you’ve been taught this weekend. What keyword do I need to use? Is it a viable project? Do I make money out of it? Do people want it? Are people actually looking for this information? Who are my clients? Who are going to be my competition? It happened I had no competition in the field. It was awesome. What was going to be my twist?
I figured all that out. It took me about three weeks. That was in February. Then I put together a marketing plan. Twelve months ago when Nick said, “I’m going to need to learn Internet marketing,” I went to the dictionary and went, “Marke – what? What does that mean? Hmm… That’s interesting.” You can’t think of anyone less dedicated than me in this area to a business like this.
I still managed to put a marketing plan. This is how it looked like. It’s very simple. Here I made another decision. I thought, because I know this project is viable, I’ve done the research. I know I can make some money out of this. Unless I tried every single one of those little boxes, I will not give up on this project because now I know the first one, the second one, the third one won’t work. But what if the fourth one works? Tick. Alex wins. And then I make a business.
So, I went on and wrote my book. My English was good, not great. It’s okay. I professionally did that with Carol fixing that. Here we are, three weeks later, I had the book with 23 contributors from 11 different countries. I followed exactly that interview system step-by-step. Some on emails, some on the audio – I did not try and bend the wheel. How would I know? I’m a dancer. I just followed what they taught me and here was my book.
Then I needed to publish it. I needed about $11,000 for that. I didn’t want to invest and involve personal money in it and I didn’t want going to that. I wanted a business to be profitable from day one. I thought, “How can I do that?” I believe everything is possible.
I had a great idea. I need a system that I can reproduce anytime I want to be able to pay for my business so the business can make money and pay for itself and it’s just fine. How do I pay for my project? I felt so clever when I came up with that one I thought I’m going to get sponsors. People are going to be so interested in what I’m doing. Well, I did a really nice sponsor pack, contacted people, followed up on the phone – nobody signed up. I thought, “Oh, I didn’t feel so clever anymore.”
But did I give up? No. I just kept going. I have much more boxes to tick. Then I thought that was a really good idea. I felt even more clever on that one. I thought, “I’ve got 3,000 people on the list. I’m going to sell the book bulk to dance schools.” At that time, I just have one document. What document? That was my book. Not even good English. Not even all in English at this stage.
“Do you want to buy one of those? Actually, do you want to buy 25 or 50 of those?” It looks like nothing.
People just said, “We’re interested but we don’t know what you’re doing here. So, thank you.”
But I still managed to sell 50 books. It was pretty awesome. So I got a bit excited.
I thought, “What if I sell advertising?” Then that was the start of a really good week – a week that changed my life. If I knew that was so easy, damn it.
This is my secret:
Step one, you send an email. Can everyone here send an email? That’s step one. Take note. It’s very important.
Step two, you call two days later or you send a second email.
Step three, that’s the most important point. You get paid.
That’s all I did. I don’t think it can be simpler than that. Results? In my first seven days, I made over $14,000 and I got a free exposure to over 70,000 people from all around the world, so internationally.
I’ve got affiliates calling me up saying, “Hey, I’ve got this list of 30,000 people. Do you need affiliates?”
Of course I said, “No, no, no, no, no.” That’s fantastic. I couldn’t believe this. It happened to me. Whoa.
I still managed to sell 257 books even before the book was finished. That was because I got my advertisers to promote the book as well. It was the deal. Get back [12:02 inaudible] and just get the wheel going.
Getting $1,000, up to $4,000 phone calls every single day is fun. It’s really motivating. I felt so good at the end of that week, I was on the phone all the time, I was following up people – that was so much fun. It took an email and a phone call.
I thought, “I’m going to build my business.” I built a bonus that I could just give away to people. That’s a nice little recipe book called “100 Healthy Snacks” and I just either sell it or give it as a bonus. That fits really well with some of the stuff I talked about in the book.
I’ve got the website where I sell the book. The main purpose of this website is to sell the book and also promote master classes where I go to dance schools and teach and then I make $500 to $4,000 in about 90 minutes. I do that on that site. But most importantly, I build my list there.
The benefits of buying one product – they buy my book and then what? I needed some backend to my business. I needed to find a way to get some revenue ongoing without having to work for it because I’ve got a two-year-old to take care of. If you’ve got kids, they keep you fit.
So, I built up this website. By the way, I did the website myself. As an advertising membership, which means that I get people to advertise on this site for $49 to $497 a month with more or less exposure depending on how much they pay and then here we go. I get paid every month and without even trying to get people on this yet, I already got nine people signed up. So, that’s really exciting.
Now I need to just market that thing. The potential on this one is pretty much unlimited because I set it up so I can put as many people as I want. My goal within the next 18 months is to make half a million dollar a month. Do you think I’m going to stop? Is that motivating? I’m not giving up until I get that.
Then I thought, “I’m going to reproduce the system.” My husband was about to publish a book, so I thought, “You know what, I’m going to do it again with you.” Guess what? It worked again. I asked him, “How many ads do you want in your book?”
He said, “Six.”
I said, “All right.” I wrote 45 emails. It took me about three hours to just [14:41 inaudible] all those things. I got five ads paid for $1,000 each, plus a contra-deal that gets him lots of exposure. That’s actually with Jason Urbanowicz. You saw the testimonial a little bit earlier.
The system works and I can use it and reproduce it anytime I need or want. How fun is that? An email and a phone call.
There’s more. Talk about free publicity. I thought, “Well, I can send emails. That’s pretty easy.” I did that and I got interviews happening from actually next week and for the next four months in every single one of the major events made here in Australia. I got interviews in Dance Australia Magazine and a bunch of other ones. You pretty don’t care about that. All you need to care about is that they are putting my interview in their magazine online in their business news. That’s free publicity to thousands of people that actually are interested in what I’m saying. How cool is that?
My reputation is growing. Three weeks ago I was invited to judge a competition in central coast, a big dance competition. They took me seriously. I just couldn’t believe it. I was a jumpy little person and all of a sudden I was a very serious judge. “Here you go, first prize.” But I did a pretty good job. I even got to sell a few more books. That’s cool.
Then I got a few emails. There are grumpy people and I thought, “Whatever.” I’m not going to care. I’m going to take the feedback and if I need to fix things, I will. but I’m going to stay positive and I’m going to see what all the people are saying about my product and what I’m doing, because I’ve got pages and pages now in about three months of amazing testimonials from all around the world that are just so supportive. It just makes your heart go, “Oh, I’m doing something good here.” I do it for the people. I’m just deciding I’m focusing on the positive stuff. Yes, some stuff are going to go wrong. But that’s okay because more good stuff are going to go right. Just remember that.
What are your excuses? Seriously, do you have two left feet? Can you speak English better than me? Probably. I hope for you. Do you know how to send an email? Do you know how to follow step-by-step instructions that are easy? Do you know how to dial a phone number?
Participants: Yes!
Alex: All right, that’s it. You can do it. I believe every single one of you can do it because I did it. I started five months ago, I still had no idea what I was doing. I didn’t know the first thing about any of that. I’m doing this for my family because now I get time for them. I get to take more care of them. I get to be a happier person around them because I’m not bored anymore. I’ve got a lifestyle.
I actually love my life now. I’ve got a purpose, a mission. I’m helping dancers to be called professional dancers in a smart and healthy way. How good is that? Avoid people to becoming injured like me and I’m doing this. It’s just amazing.
Yes, it’s your turn right now. You have ideas written down. I know. I checked last night. I talked to you. You made effort to be in this room and you know you have no good excuse not to. What excuse do you seriously have? Can you speak English? That’s all you need.
I’ve proven it’s much more easier than it actually looks. If I could do it then you can too. I really, really believe it. There’s no secret. Just follow the system. Thank you.

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