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How To Find And Manage Great Outsource Resources

Posted on 02. Dec, 2011 by .

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How to Differentiate to Stand Out from Your Competition

Posted on 28. Nov, 2011 by .

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How to Grow Your Business Through Video Domination

Posted on 25. Nov, 2011 by .

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Every day, millions of people watch YouTube, and forward movies to their friends. With over 3 billion views per day, and 48 hours of video uploaded every minute – how would you like that power focused on your business?

Would you like to be the star of your niche? Don’t worry, YouTube isn’t just funny videos of silly people or animals doing silly things, it’s an amazing tool that can launch your business up to number 1 in your niche.

We’ve discovered an awesome way to use video blogging to drive traffic to your website… the power of video. You could target your market and dominate your niche – does that sound like a great way to use YouTube for your business?

If you learn this strategy, you could become the star of your niche and completely dominate and be the guru. How much would your business benefit from that kind of fame and stardom?

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The Inside Look Behind Press Releases

Posted on 21. Nov, 2011 by .

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The Impact of Your Environment On Your Money Mindset

Posted on 27. Oct, 2011 by .

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Latest Clickbank Changes

Posted on 27. Oct, 2011 by .

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Hi everyone … its Daryl here and we’ve just finished our teleconference call today and it was about the latest Clickbank changes.

Now, you’ll know that we use Clickbank to process payments for downloadable products … both one off products like eBooks and membership sites. But recently Clickbank has been changing its requirements for sales letters before they’ll approve your product for sale.

What we did today was … we went through some of the feedback we have been receiving from Clickbank about the things that we do on the site that Clickbank has asked for some changes about.

We talked about:

• testimonials and Clickbank’s requirements around that
• any income claims that you may be having on your site –if your site is about how to make money
• pricing … particularly where you are using a price drop to create some benefits or urgency in your sales letter
• scarcity

We wrapped up with talking about other ways you can do your marketing which really reduces the need to use some of these techniques quite to the extent that you may have needed to before.

So … go along, have a listen to that one and give us some feedback on what you think.

Daryl

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How to Create a Magazine to Promote you and your Business

Posted on 17. Oct, 2011 by .

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Creating A Magazine To Promote You And Your Business

Posted on 12. Oct, 2011 by .

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Hi folks and welcome to the Our Internet Secrets blog. Its Andrew Grant here and I’ve just finished a call with Glenn Walford who has been sharing his insider secrets on how to create a magazine to promote you and your business.

A magazine is fantastic.

A book gives you credibility and authority and you’re recognised as an expert as a published author in the market place.

Anyone can do a book, but equally anyone can do a magazine. If you were to do a magazine that backs on beautifully to a book because what it does is give you some flexibility and some abilities to put current information in print.

Also … you can joint venture with varying partners and suppliers all around the place to make you the person that people want to be involved with and go to … because after all you’re the person with the magazine who can provide them with the profile in your market place.

Suddenly, you become the honey pot for everyone who you have ever wanted to do business with and you’ve got people contacting you from all over the place, because they want to be involved in what you are doing.

The best thing from what we talked about on the call was that a magazine is actually really easy to do. In fact, it is easier to do than a book.

Repurposing Existing Content

A magazine is better than writing a book because you can contact various people, get their existing content and do what we call “repurposing existing content” – put it into an article format and load it into your magazine.

You can do whatever you want with your magazine. You can attract advertisers. You can attract people who want to be involved with you and get themselves out there and promote themselves as well and by default – you being involved with these people – elevates you in that market place and your niche.

Glenn really got our attention with this and we entered into the magazine world with him and we’ve been very excited with the results that we’ve had.

He is involved currently with 4 different magazines and making them happen.

One of the things that Glenn introduced us to was the concept of short copy run and online magazines. He says that you have to do a blend of both these days.

Flip Technology

From a local business perspective and getting into the market place … there is nothing like having a physical copy of your magazine (you can print as little as one – you don’t have to have thousands sitting in your garage) and combine that with an online PDF version using page flip technology.

This flip technology looks like and sounds like you are turning pages like on an iPad or a Kindle.

Instead of having a “free report of the 7 Steps to Building XXX” in your business, you can have – “subscribe to my online magazine” for your database building which is enormously powerful. People are having great success with building databases by people subscribing to online magazines.

In our talk, Glenn went through in a lot more detail the following points:

  • How to approach contributors
  • How to approach advertisers
  • How to get your content for the magazine
  • How to produce the magazine
  • How to market the magazine

If you are a member of Our Internet Secrets, take the time to now to get involved. Login to the members’ area and go to the Teleconference section and you will hear the whole interview with Glenn.

If you are not a member of Our Internet Secrets … Why Not? Become a member. Contact us at: http://www.ourinternetsecrets.com/contact.html

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Your Expert X-Factor – The 5 Pillars of Market Leadership

Posted on 04. Oct, 2011 by .

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Hi this is Daryl and I’ve just finished a great teleconference call with Dr Joanna Martin. You probably know Jo as our speaking expert on the faculty of Our Internet Secrets and today, Jo was taking a little bit of a wider view than what she normally talks about when she’s on one of the OIS calls.

Usually, she’s talking about the nuts and bolts of putting together a stage presentation to help you make a lot more money if you are speaking either on stage or on a webinar.

Today she pulled back a bit and took the bigger picture view of the 5 pillars of market leadership. The things that you need to be doing if you want to dominate your niche.

Now, of course, if you decide that you want to use your internet business as pure passive income, then you can certainly do that, but if you like the idea of adding another zero, building that 6, 7 or 8 figure business, then building an ultimate business model is really a powerful way to expand what it is you are doing … have a great lifestyle and make a lot of money.

So … Jo talked about the 5 key things that you need to have in order to make that happen.

She talked about:

• how you identify your niche
• how you stand out in that niche
• how you then build your list and the relationship with it
• positioning in terms of speaking from stage and having a book

And … she then talked about how you actually design the high level products that you want to then on sell to your clients in the niche that you are dominating.

So … go and listen to that call that Jo did today. It was absolutely fascinating. I’ve taken heaps of notes from it. Enjoy and I’ll see you next week.

Daryl

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How to Test and Measure Sales Letter To Get More Conversions

Posted on 04. Oct, 2011 by .

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Hi folks this is Daryl and we’ve just finished our teleconference for Our Internet Secrets members and this week it has been on – how to test and measure your sales letter to get more conversions.

This is an absolutely critical part of the process. Once you’ve done all the hard work, you’ve identified your niche, you’ve built your product, you’ve written your sales letter, you’ve had your website built … now’s the time to put in that last little bit of effort to really get the money flowing.

What we talked about today was the exact steps that you need to go through in order to split test your sales letter. Now what split testing is – is comparing two different versions of your website to see which one actually sells best and it is important that you do it in a really structured way so that you maximise the income from your website as quickly as possible.

You immediately know what’s working … what’s not … and once you’ve got the maximum income coming from your website you can then ramp up the other traffic driving strategies.

I had Annette Welsford join me on the call today and she showed some fantastic real life examples of some of hers and some of our client’s websites so that you can see the sorts of differences that split testing can make.

In fact, in just one example we showed how a site went from earning absolutely nothing to earning over $75,000 per year – thanks to some split testing. Too often we see clients give up in the first week or so because they think their site is just not converting well enough when the reality is – if you use the right process, you can start pulling a lot of money out of websites even if they are not going really well in the first instance.

So … guys, go and have a listen to that call … there is some really good stuff in there … very step by step practical stuff for you to watch and learn from in this week’s call.

Enjoy … Daryl

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dGhlbWVuYW1lPC9zdHJvbmc+IC0gQnVzeSBCZWU8L2xpPjxsaT48c3Ryb25nPndvb190aHVtYl9oZWlnaHQ8L3N0cm9uZz4gLSA4ODwvbGk+PGxpPjxzdHJvbmc+d29vX3RodW1iX3dpZHRoPC9zdHJvbmc+IC0gODg8L2xpPjxsaT48c3Ryb25nPndvb190d2l0dGVyPC9zdHJvbmc+IC0gPC9saT48bGk+PHN0cm9uZz53b29fdXBsb2Fkczwvc3Ryb25nPiAtIGE6Mzp7aTowO3M6NzQ6Imh0dHA6Ly9vdXJpbnRlcm5ldHNlY3JldHMuY29tL2Jsb2cvd3AtY29udGVudC93b29fdXBsb2Fkcy81LW9pcy1oZWFkZXIucG5nIjtpOjE7czo3NDoiaHR0cDovL291cmludGVybmV0c2VjcmV0cy5jb20vYmxvZy93cC1jb250ZW50L3dvb191cGxvYWRzLzQtb2lzLWhlYWRlci5wbmciO2k6MjtzOjc0OiJodHRwOi8vb3VyaW50ZXJuZXRzZWNyZXRzLmNvbS9ibG9nL3dwLWNvbnRlbnQvd29vX3VwbG9hZHMvMy1vaXMtaGVhZGVyLnBuZyI7fTwvbGk+PGxpPjxzdHJvbmc+d29vX3ZpZGVvX2NhdGVnb3J5PC9zdHJvbmc+IC0gU2VsZWN0IGEgY2F0ZWdvcnk6PC9saT48L3VsPg==