Website “Hotseats” with Andrew and Daryl Grant

Posted on 30. Jul, 2010 by Our Internet Secrets.

1. www.icantpoo.com – an ebook site about infant and child constipation
2. www.homestayaustraliabook.com – a website with a hard copy book selling mainly into China
3. www.fashion-design-course.com – a site that is using a combination of internet driving strategies and off-line marketing to promote a home study pack

Have a listen to the key points we believe would improve these sites dramatically.  You most likely will find some tips and strategies in here to improve your site as well.

Folks, just a reminder about the 4 day workshop coming up on 3-6 September 2010 … if you haven’t booked in for it and would like to here’s the link:

http://ourinternetsecrets.com/2010/lookinside/

Looking forward to seeing you there.

Regards,

Andrew

PS … if you are a member of Our Internet Secrets, you get two tickets to the workshop as part of your membership – you can register online in the members area or click on the link in the email that Daryl has sent you.

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How to come up with a twist, so your product stands out from the competition”, with Andrew and Daryl Grant.

Posted on 21. Jul, 2010 by Our Internet Secrets.

Hey folks … its really great to see and hear how much you are enjoying picking our brains.

As you can tell … we love sharing what we’ve learned over the last five years with you all … and there’s plenty more to share. Here’s a taste of what Our Internet Secrets members learned today about making your product outstanding in the market place. The thing you don’t want to happen is to be the best of a bunch!

Why’s that, you might ask? Well … when you are outstanding … you and your product stand alone. There is no competition … and you are the obvious choice!

Have a listen to the video below and Daryl and I summarise the key points that we covered in our weekly teleconference call today.

If you are a member of Our Internet Secrets, you can jump onto the members only area and have a listen to the full call and download Julie’s fabulous notes. And, thanks so much everyone for sending in your great feedback about how much the notes are helping you … we love to hear that we’ve been able to add another powerful benefit to the program for you.

Talk again soon.

Regards,
Andrew

PS … don’t forgot … we have our members only workshop coming up on 16-17 August where we’ll be sharing with you our upgraded ebook model. If you’re interested in or already doing ebooks … this is a must attend workshop!! You can register online in the members area or click on the link in the email that Daryl has sent to you.

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Jewels of Wisdom – Buying Online Businesses

Posted on 14. Jul, 2010 by Our Internet Secrets.

Oh my goodness!!!!  What a fabulous workshop Matt and Liz Raad had on the weekend.

My mind is still buzzing with all the great information that was shared.  I took half a notebook full of notes !!!

The thing I loved so much about Matt and Liz’s workshop is that they have shown everyone that you can start an internet business or a bricks and mortar business, whether your budget is $1 or $1Million+ … and whatever your entry point – you need to follow the same rules.

Its hard to pick out a few key points – as there were so many … but here’s some of my favourites:

Jewel of Wisdom #5 – Back Up Your List

I can’t imagine how devastating it would be to lose my list!

Your list is one of your most valuable assets.  Make sure you export your list off the server and put it in a safe place.

Don’t rely on your list service provider to have a back up of your data.

You would be gutted to hear that your list service provider’s servers were destroyed in a hurricane or a fire.

Make sure that backing up your website, your list and your documents to an external hard drive dedicated to back ups is part of your system.

Jewel of Wisdom #6 – How To Find Out What Your Niche Market Wants

Have you wondered how you can find out what questions your market is actually asking?

This is one of the questions I get asked a lot on the Our Internet Secrets help desk.  Go to this link:

http://labs.wordtracker.com/keyword-questions/

type in your keyword, and you will see what people are actually typing into the search engines.

This is a vital part of your research when trying to find out what answers your market is looking for.

Jewel of Wisdom #7 – How To Get New Leads

These are the tips I learned at Matt and Liz’s workshop for getting new leads:

1. referrals
2. sales consultant / rep
3. advertising
4. direct mail / lumpy mail
5. website – opt-in box
6. joint ventures with other list owners
7. seminars – networking or speaking from stage
8. radio
9. yellow pages
10. get on page 1 of google for your keywords

Well … that’s it from the help desk for another week.

If you have any burning questions you’d like answered … contact me at the help desk support@ourinternetsecrets.com.

Kind regards,

Julie

PS … if you want to know more about the amazing business building secrets Matt and Liz are teaching … they’ve got something great to share with you.  Check it out here:  http://howtobuyandsellabusiness.com/

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7 Steps to Keep Your Ads Alive in Google in 2010 – really its about quality score

Posted on 13. Jul, 2010 by Our Internet Secrets.

Hey folks … we had another fantastic teleconference call today.  Greg Cassar, one of Our Internet Secrets faculty members, joined us on the call and shared with our members how to keep your ads alive in Google in 2010.

Now … I have to tell you, Greg lives, breathes and sleeps his craft in helping businesses comply with Google’s policies and guidelines.  So when he speaks he’s sharing from his current experience of what’s happening with the internet today.

There have been a lot of changes over the past few months with Google … and Greg is our expert on how to manage  advertising on Google to get maximum return for your internet marketing.

These are the 7 steps you need to be aware of when you design a website, especially if you are wanting to use pay per click search engine management strategies:

1. Relevance – make your keyword relevant to your ad and to your landing page
2. Transparency – the purpose of your website must be clear to the viewer
3. Navigation – it must be easy for your viewer to navigate around the site
4. Footer – its important to have a footer on your site and that there is a link back to the home page
5. Unique content - you need to have original content on your site – this can be in articles relevant to your niche
6. Click Through Rate – you are aiming for at least a 1% click through rate – the higher your click through rate – the better your cost per click
7. Hope and Pray – don’t confine your online web marketing to pay per click advertising

If you want to know more about these 7 steps – Julie has taken notes of the call and they’ve been posted up on the website in the teleconference area.

Greg told us that banner ads are making a resurgence on the internet at the moment. You can run banner advertising for as little as $20 per day and that http://www.adbrite.com/ is a great place to start if you’re a new player in the market of banner advertising.

Special News: If you’re a member of Our Internet Secrets … and you missed the call today … make sure you log in and have a listen.  Greg is writing a special report for members that is being uploaded to the teleconference call for this week.

If you’re serious about your internet business, you’ll download this report and use it wisely.

Let us know how this great information has made a difference to your internet sales …

Regards,

Andrew

PS … Our next 4 day Our Internet Secrets workshop is on 3-6 September 2010.  Here’s the link:  http://ourinternetsecrets.com/2010/lookinside/

PPS  Remember … as part of your membership to Our Internet Secrets you get two complimentary tickets to attend this workshop, but you’ll need to register within the Members area to take advantage of these tickets

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How to overcome the barriers to starting your internet business

Posted on 06. Jul, 2010 by Our Internet Secrets.

Wow … what a fantastic teleconference call we had today. Thanks folks for all your great questions … we love it when you participate in the calls like this.

Today’s call was prompted by Julie on Our Internet Secrets Help Desk. She has had some questions coming in from our members lately asking her where is the best place to start.

What To Be Aware Of When Starting An Internet Business

The top 7 obstacles that will stop you from achieving internet success are:

1. Getting distracted by bright shiny objects (BSOs)
2. Over-analysing the opportunities in the early stages
3. Getting overwhelmed
4. Procrastination
5. Chicken Littles
6. The “I don’t haves” (time, money, technical skills, creativity, etc)
7. Sub-conscious blockages

And here are the keys to success we’ve found in implementing new projects:

1. Set a clear specific goal
2. Prioritise the possible methods you could use to achieve the goal – choose ONE project to start on
3. Prepare a project plan with allocated time and resources – based on a proven home business system
4. Follow the plan to completion, monitoring and fine tuning on the way
5. Celebrate your success

If you’re a member of Our Internet Secrets … and you missed the call today … make sure you log in and have a listen.  Julie has already had feedback from the members who were on the call that it was one of the best teleconferences they’ve listened to.

You will find a complete list of resources in the agenda for the teleconference call … these resources will help you achieve your internet goals quickly.

Remember, every day compromised by overhwelm and procrastination is passive income you don’t have.

We look forward to hearing your success stories soon …

Regards,

Andrew

PS … Just a reminder … we are having another 4 day Our Internet Secrets workshop on 3-6 September 2010.  Here’s the link:  http://ourinternetsecrets.com/2010/lookinside/

PPS  Remember … as part of your membership to Our Internet Secrets you get two complimentary tickets to attend this workshop, but you’ll need to register within the Members area to take advantage of these tickets

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Jewels of Wisdom – Internet Sales Letters

Posted on 06. Jul, 2010 by Our Internet Secrets.

Hullo … back again with some more jewels for you.  Its been an interesting week for questions at the help desk.

Jewel #3 – Sales Letters – How Long Should They Be

I had a question last week about how long should your sales letter be when doing online marketing.  The answer to this question is “as long as it needs to be”.

Its not about how long the sales letter should be … you need to be asking yourself – “Is my sales letter boring?”

You have to capture the attention of your internet audience.  Here are some key points to help you:

1. compelling headline – this is the most important part of your letter – because if you can’t get their attention here, people will click off and not get to read anymore
2. engaging story – or what is also referred to as your “hook”.  This draws people into a journey about what you are selling
3. powerful bullets – use bullet points to highlight the features and benefits of your product
4. awesome offer – this is very important … you want to be giving extraordinary value and have your potential customer say to themselves “I’d be stupid if I didn’t buy!”
5. outrageous guarantee – when you sell a product that really does what you claim – make your guarantee so inviting that – in your potential customers eyes – its a no brainer purchase

If you want more help with your sales letters … Our Internet Secrets members can watch the 7 Hour Sales Letter workshop videos in the members only area.

Jewel #4 – How Do I Create A PDF

This question comes into the Help Desk at Our Internet Secrets regularly … so thought I would share the answer here for everyone.

YES … you can turn your ebook or any other document that is printable  into a PDF easily and for FREE.

One of the questions I personally had was – can I put links in my PDF document?  With this software yes you can.

It’s as simple as creating your document in Word with your links.  Use this software and your document will be converted into a PDF and with active links.

HINT: Another cool thing that I use this software for is – when I buy online, I like to keep a copy of my receipt without printing a physical copy.  I use this software to convert the online receipt or invoice into a PDF file and save it in my tax folder on my computer.

I hope you’re enjoying these jewels of wisdom from the Our Internet Secrets Help Desk.

Warm regards,

Julie

PS … if you want to know more about writing a kick @$$ sales letters for your online business marketing … Bret Thomson, our copywriting faculty guru has an awesome 3 day copywriting tips workshop coming up soon.  Watch this space for more details.

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From Broke to eBay Millionaires In Under Two Years

Posted on 29. Jun, 2010 by Our Internet Secrets.

Hey folks, you may have heard that we hang out with a bunch of pretty amazing people who are passionate about what they do … and Matt and Amanda Clarkson are no exception.  In fact, they are very passionate about eBay and went from complete newbies with no experience (and broke) to eBay millionaires in 2 years.

We’re actually in Europe at the moment learning more cool things to share with you … but the great news is that Matt and Amanda dialled into our weekly teleconference call today with Glenn Walford and talked about their eBay journey over the last few years.

Matt and Amanda’s Mentoring Advice

One of the cornerstones of Matt and Amanda’s success with eBay is their commitment to having mentors and listening to them.  So, putting on their mentor hats, their advice to you is:

Step 1: Have a dream big enough that you would do anything to achieve it

Step 2: Choose the right vehicle that will get you there the fastest and most painless way possible

Step 3: Choose mentors who have results you want and follow their proven systems

It is super easy to get started on eBay because you don’t have to find the traffic and you don’t have to build a website … eBay do this for you.

Matt and Amanda got bored with just making money on eBay, so they put their thinking hats on and developed a program to teach every day folk live their dream and have an online business that makes money online each week for not much effort.  In fact, Matt and Amanda are recognised as world leaders in eBay education.

eBay Strategy For Making Money Online

One example they gave today for building an eBay business (they actually teach 12 different strategies in their eBay Magic program) was –  find a product and create a cluster of products around this niche  and cross-market to your customers using autoresponders.

One of Matt and Amanda’s clients is on track for making $1million in his first year on eBay.  Wouldn’t you like to do that!

Now … if you’re members of Our Internet Secrets and you missed the call today, don’t worry you can listen to it online in the members only area.  Julie has taken notes of the call so you’ll be able to get a great overview of what Matt and Amanda said on the call.  Be sure to download the Agenda as well.

The great news is that Matt and Amanda are sharing all their eBay Magic know how for creating a lifestyle income on eBay, at a jam packed 3 day workshop on 23-25 July – http://www.biddingbuzz.com.au/workshop/.

Special Deal – if you are Our Internet Secrets members, Matt and Amanda have a very special offer that is hard to refuse … you’ll need to go to the Calendar in the Members area to find out what it is and register using the special Our Internet Secrets link.

Andrew and Daryl

PS … Remember … we are having another 4 day Our Internet Secrets workshop on 3-6 September 2010.  Here’s the link:  http://ourinternetsecrets.com/2010/lookinside/

PPS  If you are part of Our Internet Secrets … part of your program is two complementary tickets to attend this workshop, but you’ll need to register within the Members area

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Jewels of Wisdom – Our Internet Secrets Help Desk

Posted on 25. Jun, 2010 by Our Internet Secrets.

Hullo … just a little play on words here … Its Julie (aka Jules) here at the Our Internet Secrets Help Desk.

Today is the first of many blog posts where I’ll be sharing with you the top tips or rather my  jewels of wisdom for the week … that I share with our members in the Our Internet Secrets membership program every day.

Some of them are easy little tips and solutions that can cause you agony in wasted time …

Jewel #1 – Finding Your Stats In Your Google Adwords Campaign

I got a distressed call from one of our members who was running an adwords campaign – and he said:  “I know that my ads are showing because it tells me which keywords have the highest conversion on the home page, but there are no stats appearing in my ads campaign.”

The solution: At the top of your ad campaign there is a date area – if you have your date set to last 7 days – sometimes your stats for today won’t appear.  Manually change the dates to the days you want to see  and you will see all your stats.

Jewel #2 – Where Can I Find A Virtual Assistant

Some of our members are using a company called Odesk.  Just like any employer/employee relationship you need to be very specific about the tasks you want your Virtual Assistant to do.

If the person you have employed is not doing the job you want, let them go – and find a new one.  In the virtual assistant world, this is standard practice – until you find one you are happy with and then LOOK AFTER THEM …

http://www.odesk.com/w/

If you have any specific questions you wanted answered here … let me know by responding to this email in the comments section … I’ll be giving 2-3 jewels of wisdom each week.

Kind regards,

Julie

PS … You can find more information about the above two subjects in the Our Internet Secrets workshop videos and the www.AndrewAndDaryl.com eclasses

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Tapping Into The Tribal Age Of The Internet

Posted on 23. Jun, 2010 by Our Internet Secrets.

We had a great teleconference call yesterday with Our Internet Secrets faculty member, Janet Beckers.  She shared her insightful and inspirational wisdom about how you can build a profitable business community around your passion.

Andrew and I love listening to Janet talking about how she has turned her passion for people’s stories into a tight knit online community via her award winning business www.wonderfulwebwomen.com.  She has truly understood how you look after your tribe – or community of people who are passionate about the same things as you.

The key points Janet shared with our members yesterday are:

1. Congruency – you must have congruency between your values, your viewpoint and your actions
2. Joint Ventures - who you associate with is a reflection of you – make sure these people are congruent with your message
3. Engage Your Community – set challenges to your community to participate in.  This helps you and helps them learn knew skills.
4. The Fourth Win Test - Win:Win:Win:Win

One of the examples Janet gave in the teleseminar was how she interviewed one of her joint venture partners who uses video on YouTube to promote her business.  Janet said she was put on the spot because she wasn’t doing this herself as she felt it was too stressful.

Example of The Fourth Win Test

What she learned was – just be yourself – be authentic and people will resonate with this.  So using her 4th Win Test knowledge Janet turned this crisis into a business building opportunity.  She decided to do it!  And also  immediately challenged her community to make a video, too.  She gave them specific instructions.

It had to be all about them – them sharing with people what their passion is or business is about.

They had to mention once in the video wonderful web women – and put the hyperlink.  After 7 days there was a gift of a digital product from the JV partner and Janet put links on her blog to their urls.

After 7 days there were 60 videos posted on YouTube with a link to Janet’s site.

Janet has discovered that when you use the Fourth Win Test you will explode your business with the help of your community.

Explode Your Online Business With 4th Dimension Mastery

Fantastic news:  Janet has a sensational 3 day workshop coming up on 6-8 August 2010 in Sydney. She is revealing all her secrets about how to explode your online business with 4th Dimension Mastery.  You’ll want to be in the room for this one if you are a serious business owner.

Here’s the link:  http://www.autowebbusiness.com/app/?Clk=3777817

Special membership bonus: Janet has a very special bonus for Our Internet Secrets members only as part of your membership.  To find out the details login to the members area.  Her offer is detailed in the agenda for teleconference #84.

Another great bonus from the call — our speedy gonzales (aka Julie on the help desk) took 10 pages of notes from Janet’s very informative talk so you can catch up on it all – if you missed the call.

If you’re members of Our Internet Secrets and you missed the call today, don’t worry you can listen to it online in the members only area.

Thanks for dropping by.

Daryl

PS … we have another 4 day Our Internet Secrets workshop coming up on 3-6 September 2010.

Booking details: http://ourinternetsecrets.com/2010/lookinside/

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How To Buy, Renovate And Sell A Business

Posted on 15. Jun, 2010 by Our Internet Secrets.

Hey folks, we had a great teleconference call today with our new faculty members, Matt and Liz Radd, who were chatting about their passion — buying, renovating and selling businesses.

There are 5 areas of value you need to look at when starting up, buying or selling a business.  They are the:

1. List
2. System
3. Property
4. Brand
5. Intellectual Property

Matt and Liz pointed out that the best place to buy and sell businesses online is at http://flippa.com/.

One example they gave was buying traffic for another site or business that you have.  In their example, someone bought a website that was getting 27,000 unique clicks / month for $390 … that’s about 1.5cents per click.  That’s pretty impressive.  And that’s just for the first month – then there’s no cost for the clicks after that.

You can build an online portfolio of virtual real estate … similar to building a bricks and mortar real estate portfolio.  Matt and Liz show you how you can do this quickly – and get fast results.  In an online business, if you are making $100 per month online … you can expect to sell that business for around 10 x that amount – $1000.  But you need to know how to market it to get the maximum price.

Another example given today was of someone who actually sold their online business for 22 x the monthly income.  Now, that’s worth knowing how that happened.

If you’re members of Our Internet Secrets and you missed the call today, don’t worry you can listen to it online in the members only area.  Julie has taken notes of the call so you’ll be able to get a great overview of what Matt and Liz said on the call.  There’s also a detailed powerpoint presentation to have a look at.

The great news is that Matt and Liz are going to share all their business buying and selling secrets at a 3 day workshop on 9-11 July - http://howtobuyandsellabusiness.com/workshops.html.

Special Deal – if you are Our Internet Secrets members, make sure you go to the faculty offers in the members area and take advantage of Matt and Liz’s very generous offer and discover how to make money online buying and selling businesses.

Looking forward to seeing you there.

Andrew

PS … we have another 4 day workshop coming up on 3-6 September 2010.  Booking details coming soon.

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